Granyon – Rumsans – Inspiring a change in architecture

Playful and recognizable

Rumsans is a lighter and more playful take on the institute's communication. With a bright and recognizable yellow and the interchangeable systems, the identity expresses playfulness, exploration, and creates a visual attraction in a flooded feed.

Playful and recognizable

Rumsans is a lighter and more playful take on the institute's communication. With a bright and recognizable yellow and the interchangeable systems, the identity expresses playfulness, exploration, and creates a visual attraction in a flooded feed.

A graphic with different elements in the colors black, white and yellow. Part of Rumsans' visual identity.

Playful and recognizable

Rumsans is a lighter and more playful take on the institute's communication. With a bright and recognizable yellow and the interchangeable systems, the identity expresses playfulness, exploration, and creates a visual attraction in a flooded feed.

Playful and recognizable

Rumsans is a lighter and more playful take on the institute's communication. With a bright and recognizable yellow and the interchangeable systems, the identity expresses playfulness, exploration, and creates a visual attraction in a flooded feed.

Playful and recognizable

Rumsans is a lighter and more playful take on the institute's communication. With a bright and recognizable yellow and the interchangeable systems, the identity expresses playfulness, exploration, and creates a visual attraction in a flooded feed.

Playful and recognizable

Rumsans is a lighter and more playful take on the institute's communication. With a bright and recognizable yellow and the interchangeable systems, the identity expresses playfulness, exploration, and creates a visual attraction in a flooded feed.

Playful and recognizable

Rumsans is a lighter and more playful take on the institute's communication. With a bright and recognizable yellow and the interchangeable systems, the identity expresses playfulness, exploration, and creates a visual attraction in a flooded feed.

Playful and recognizable

Rumsans is a lighter and more playful take on the institute's communication. With a bright and recognizable yellow and the interchangeable systems, the identity expresses playfulness, exploration, and creates a visual attraction in a flooded feed.

Playful and recognizable

Rumsans is a lighter and more playful take on the institute's communication. With a bright and recognizable yellow and the interchangeable systems, the identity expresses playfulness, exploration, and creates a visual attraction in a flooded feed.

Playful and recognizable

Rumsans is a lighter and more playful take on the institute's communication. With a bright and recognizable yellow and the interchangeable systems, the identity expresses playfulness, exploration, and creates a visual attraction in a flooded feed.

Playful and recognizable

Rumsans is a lighter and more playful take on the institute's communication. With a bright and recognizable yellow and the interchangeable systems, the identity expresses playfulness, exploration, and creates a visual attraction in a flooded feed.

Playful and recognizable

Rumsans is a lighter and more playful take on the institute's communication. With a bright and recognizable yellow and the interchangeable systems, the identity expresses playfulness, exploration, and creates a visual attraction in a flooded feed.

Playful and recognizable

Rumsans is a lighter and more playful take on the institute's communication. With a bright and recognizable yellow and the interchangeable systems, the identity expresses playfulness, exploration, and creates a visual attraction in a flooded feed.

Playful and recognizable

Rumsans is a lighter and more playful take on the institute's communication. With a bright and recognizable yellow and the interchangeable systems, the identity expresses playfulness, exploration, and creates a visual attraction in a flooded feed.

Playful and recognizable

Rumsans is a lighter and more playful take on the institute's communication. With a bright and recognizable yellow and the interchangeable systems, the identity expresses playfulness, exploration, and creates a visual attraction in a flooded feed.

Playful and recognizable

Rumsans is a lighter and more playful take on the institute's communication. With a bright and recognizable yellow and the interchangeable systems, the identity expresses playfulness, exploration, and creates a visual attraction in a flooded feed.

Playful and recognizable

Rumsans is a lighter and more playful take on the institute's communication. With a bright and recognizable yellow and the interchangeable systems, the identity expresses playfulness, exploration, and creates a visual attraction in a flooded feed.

Playful and recognizable

Rumsans is a lighter and more playful take on the institute's communication. With a bright and recognizable yellow and the interchangeable systems, the identity expresses playfulness, exploration, and creates a visual attraction in a flooded feed.

Posters with graphic elements in the colors black, white and yellow from the Rumsans visual identity. Man walking in front of posters.

Signs and wayfinding

The visual identity of Rumsans is inspired by classic wayfinding elements – clear and tactile signs and symbols in our everyday life that help, nudge, and direct us to go the right way.

Signs and wayfinding

The visual identity of Rumsans is inspired by classic wayfinding elements – clear and tactile signs and symbols in our everyday life that help, nudge, and direct us to go the right way.

The visual identity of Rumsans with graphic elements in the colors black, white and yellow. A white tote bag with the graphic elements printed on it.

Signs and wayfinding

The visual identity of Rumsans is inspired by classic wayfinding elements – clear and tactile signs and symbols in our everyday life that help, nudge, and direct us to go the right way.

Signs and wayfinding

The visual identity of Rumsans is inspired by classic wayfinding elements – clear and tactile signs and symbols in our everyday life that help, nudge, and direct us to go the right way.

Signs and wayfinding

The visual identity of Rumsans is inspired by classic wayfinding elements – clear and tactile signs and symbols in our everyday life that help, nudge, and direct us to go the right way.

Signs and wayfinding

The visual identity of Rumsans is inspired by classic wayfinding elements – clear and tactile signs and symbols in our everyday life that help, nudge, and direct us to go the right way.

Signs and wayfinding

The visual identity of Rumsans is inspired by classic wayfinding elements – clear and tactile signs and symbols in our everyday life that help, nudge, and direct us to go the right way.

Signs and wayfinding

The visual identity of Rumsans is inspired by classic wayfinding elements – clear and tactile signs and symbols in our everyday life that help, nudge, and direct us to go the right way.

Signs and wayfinding

The visual identity of Rumsans is inspired by classic wayfinding elements – clear and tactile signs and symbols in our everyday life that help, nudge, and direct us to go the right way.

Signs and wayfinding

The visual identity of Rumsans is inspired by classic wayfinding elements – clear and tactile signs and symbols in our everyday life that help, nudge, and direct us to go the right way.

Signs and wayfinding

The visual identity of Rumsans is inspired by classic wayfinding elements – clear and tactile signs and symbols in our everyday life that help, nudge, and direct us to go the right way.

Signs and wayfinding

The visual identity of Rumsans is inspired by classic wayfinding elements – clear and tactile signs and symbols in our everyday life that help, nudge, and direct us to go the right way.

Signs and wayfinding

The visual identity of Rumsans is inspired by classic wayfinding elements – clear and tactile signs and symbols in our everyday life that help, nudge, and direct us to go the right way.

Signs and wayfinding

The visual identity of Rumsans is inspired by classic wayfinding elements – clear and tactile signs and symbols in our everyday life that help, nudge, and direct us to go the right way.

Signs and wayfinding

The visual identity of Rumsans is inspired by classic wayfinding elements – clear and tactile signs and symbols in our everyday life that help, nudge, and direct us to go the right way.

Signs and wayfinding

The visual identity of Rumsans is inspired by classic wayfinding elements – clear and tactile signs and symbols in our everyday life that help, nudge, and direct us to go the right way.

Signs and wayfinding

The visual identity of Rumsans is inspired by classic wayfinding elements – clear and tactile signs and symbols in our everyday life that help, nudge, and direct us to go the right way.

Signs and wayfinding

The visual identity of Rumsans is inspired by classic wayfinding elements – clear and tactile signs and symbols in our everyday life that help, nudge, and direct us to go the right way.

Business cards and note books printed with the Rumsans visual identity consisting of graphic elements in the colors black, white and yellow.

Consistency through the brand

The Rumsans identity is built up around a systematic grid with room for variation. We created a brand guide that helps keep consistency through the Rumsans brand.

Consistency through the brand

The Rumsans identity is built up around a systematic grid with room for variation. We created a brand guide that helps keep consistency through the Rumsans brand.

Mobile phone displaying the Rumsans instagram on the screen. Black t-shirt printed with the Rumsans visual identity consisting of graphic elements in the colors black, white and yellow.

Consistency through the brand

The Rumsans identity is built up around a systematic grid with room for variation. We created a brand guide that helps keep consistency through the Rumsans brand.

Consistency through the brand

The Rumsans identity is built up around a systematic grid with room for variation. We created a brand guide that helps keep consistency through the Rumsans brand.

Consistency through the brand

The Rumsans identity is built up around a systematic grid with room for variation. We created a brand guide that helps keep consistency through the Rumsans brand.

Consistency through the brand

The Rumsans identity is built up around a systematic grid with room for variation. We created a brand guide that helps keep consistency through the Rumsans brand.

Consistency through the brand

The Rumsans identity is built up around a systematic grid with room for variation. We created a brand guide that helps keep consistency through the Rumsans brand.

Consistency through the brand

The Rumsans identity is built up around a systematic grid with room for variation. We created a brand guide that helps keep consistency through the Rumsans brand.

Consistency through the brand

The Rumsans identity is built up around a systematic grid with room for variation. We created a brand guide that helps keep consistency through the Rumsans brand.

Consistency through the brand

The Rumsans identity is built up around a systematic grid with room for variation. We created a brand guide that helps keep consistency through the Rumsans brand.

Consistency through the brand

The Rumsans identity is built up around a systematic grid with room for variation. We created a brand guide that helps keep consistency through the Rumsans brand.

Consistency through the brand

The Rumsans identity is built up around a systematic grid with room for variation. We created a brand guide that helps keep consistency through the Rumsans brand.

Consistency through the brand

The Rumsans identity is built up around a systematic grid with room for variation. We created a brand guide that helps keep consistency through the Rumsans brand.

Consistency through the brand

The Rumsans identity is built up around a systematic grid with room for variation. We created a brand guide that helps keep consistency through the Rumsans brand.

Consistency through the brand

The Rumsans identity is built up around a systematic grid with room for variation. We created a brand guide that helps keep consistency through the Rumsans brand.

Consistency through the brand

The Rumsans identity is built up around a systematic grid with room for variation. We created a brand guide that helps keep consistency through the Rumsans brand.

Consistency through the brand

The Rumsans identity is built up around a systematic grid with room for variation. We created a brand guide that helps keep consistency through the Rumsans brand.

Consistency through the brand

The Rumsans identity is built up around a systematic grid with room for variation. We created a brand guide that helps keep consistency through the Rumsans brand.

Social media management

Through interviews with the target group, we researched how architects find inspiration. On that basis, we created the strategy and visual expression to make Rumsans present where the target group is – Instagram and LinkedIn. Here the followers meet inspiring images and texts, offering them knowledge and information about what’s going on in the world of universal design.

Social media management

Through interviews with the target group, we researched how architects find inspiration. On that basis, we created the strategy and visual expression to make Rumsans present where the target group is – Instagram and LinkedIn. Here the followers meet inspiring images and texts, offering them knowledge and information about what’s going on in the world of universal design.

The frontpage of the Rumsans website with navigation menu, pictures and editorial content.

Social media management

Through interviews with the target group, we researched how architects find inspiration. On that basis, we created the strategy and visual expression to make Rumsans present where the target group is – Instagram and LinkedIn. Here the followers meet inspiring images and texts, offering them knowledge and information about what’s going on in the world of universal design.

Social media management

Through interviews with the target group, we researched how architects find inspiration. On that basis, we created the strategy and visual expression to make Rumsans present where the target group is – Instagram and LinkedIn. Here the followers meet inspiring images and texts, offering them knowledge and information about what’s going on in the world of universal design.

Social media management

Through interviews with the target group, we researched how architects find inspiration. On that basis, we created the strategy and visual expression to make Rumsans present where the target group is – Instagram and LinkedIn. Here the followers meet inspiring images and texts, offering them knowledge and information about what’s going on in the world of universal design.

Social media management

Through interviews with the target group, we researched how architects find inspiration. On that basis, we created the strategy and visual expression to make Rumsans present where the target group is – Instagram and LinkedIn. Here the followers meet inspiring images and texts, offering them knowledge and information about what’s going on in the world of universal design.

Social media management

Through interviews with the target group, we researched how architects find inspiration. On that basis, we created the strategy and visual expression to make Rumsans present where the target group is – Instagram and LinkedIn. Here the followers meet inspiring images and texts, offering them knowledge and information about what’s going on in the world of universal design.

Social media management

Through interviews with the target group, we researched how architects find inspiration. On that basis, we created the strategy and visual expression to make Rumsans present where the target group is – Instagram and LinkedIn. Here the followers meet inspiring images and texts, offering them knowledge and information about what’s going on in the world of universal design.

Social media management

Through interviews with the target group, we researched how architects find inspiration. On that basis, we created the strategy and visual expression to make Rumsans present where the target group is – Instagram and LinkedIn. Here the followers meet inspiring images and texts, offering them knowledge and information about what’s going on in the world of universal design.

Social media management

Through interviews with the target group, we researched how architects find inspiration. On that basis, we created the strategy and visual expression to make Rumsans present where the target group is – Instagram and LinkedIn. Here the followers meet inspiring images and texts, offering them knowledge and information about what’s going on in the world of universal design.

Social media management

Through interviews with the target group, we researched how architects find inspiration. On that basis, we created the strategy and visual expression to make Rumsans present where the target group is – Instagram and LinkedIn. Here the followers meet inspiring images and texts, offering them knowledge and information about what’s going on in the world of universal design.

Social media management

Through interviews with the target group, we researched how architects find inspiration. On that basis, we created the strategy and visual expression to make Rumsans present where the target group is – Instagram and LinkedIn. Here the followers meet inspiring images and texts, offering them knowledge and information about what’s going on in the world of universal design.

Social media management

Through interviews with the target group, we researched how architects find inspiration. On that basis, we created the strategy and visual expression to make Rumsans present where the target group is – Instagram and LinkedIn. Here the followers meet inspiring images and texts, offering them knowledge and information about what’s going on in the world of universal design.

Social media management

Through interviews with the target group, we researched how architects find inspiration. On that basis, we created the strategy and visual expression to make Rumsans present where the target group is – Instagram and LinkedIn. Here the followers meet inspiring images and texts, offering them knowledge and information about what’s going on in the world of universal design.

Social media management

Through interviews with the target group, we researched how architects find inspiration. On that basis, we created the strategy and visual expression to make Rumsans present where the target group is – Instagram and LinkedIn. Here the followers meet inspiring images and texts, offering them knowledge and information about what’s going on in the world of universal design.

Social media management

Through interviews with the target group, we researched how architects find inspiration. On that basis, we created the strategy and visual expression to make Rumsans present where the target group is – Instagram and LinkedIn. Here the followers meet inspiring images and texts, offering them knowledge and information about what’s going on in the world of universal design.

Social media management

Through interviews with the target group, we researched how architects find inspiration. On that basis, we created the strategy and visual expression to make Rumsans present where the target group is – Instagram and LinkedIn. Here the followers meet inspiring images and texts, offering them knowledge and information about what’s going on in the world of universal design.

Social media management

Through interviews with the target group, we researched how architects find inspiration. On that basis, we created the strategy and visual expression to make Rumsans present where the target group is – Instagram and LinkedIn. Here the followers meet inspiring images and texts, offering them knowledge and information about what’s going on in the world of universal design.

Editorial support

You can't change people's minds by doing the same as always. On a weekly basis, we've assisted with editorial direction and fine-tuning the tone of voice to ensure the inspirational vibes in the texts.

Editorial support

You can't change people's minds by doing the same as always. On a weekly basis, we've assisted with editorial direction and fine-tuning the tone of voice to ensure the inspirational vibes in the texts.

Editorial support

You can't change people's minds by doing the same as always. On a weekly basis, we've assisted with editorial direction and fine-tuning the tone of voice to ensure the inspirational vibes in the texts.

Editorial support

You can't change people's minds by doing the same as always. On a weekly basis, we've assisted with editorial direction and fine-tuning the tone of voice to ensure the inspirational vibes in the texts.

Editorial support

You can't change people's minds by doing the same as always. On a weekly basis, we've assisted with editorial direction and fine-tuning the tone of voice to ensure the inspirational vibes in the texts.

Editorial support

You can't change people's minds by doing the same as always. On a weekly basis, we've assisted with editorial direction and fine-tuning the tone of voice to ensure the inspirational vibes in the texts.

Editorial support

You can't change people's minds by doing the same as always. On a weekly basis, we've assisted with editorial direction and fine-tuning the tone of voice to ensure the inspirational vibes in the texts.

Editorial support

You can't change people's minds by doing the same as always. On a weekly basis, we've assisted with editorial direction and fine-tuning the tone of voice to ensure the inspirational vibes in the texts.

Editorial support

You can't change people's minds by doing the same as always. On a weekly basis, we've assisted with editorial direction and fine-tuning the tone of voice to ensure the inspirational vibes in the texts.

Editorial support

You can't change people's minds by doing the same as always. On a weekly basis, we've assisted with editorial direction and fine-tuning the tone of voice to ensure the inspirational vibes in the texts.

Editorial support

You can't change people's minds by doing the same as always. On a weekly basis, we've assisted with editorial direction and fine-tuning the tone of voice to ensure the inspirational vibes in the texts.

Editorial support

You can't change people's minds by doing the same as always. On a weekly basis, we've assisted with editorial direction and fine-tuning the tone of voice to ensure the inspirational vibes in the texts.

Editorial support

You can't change people's minds by doing the same as always. On a weekly basis, we've assisted with editorial direction and fine-tuning the tone of voice to ensure the inspirational vibes in the texts.

Editorial support

You can't change people's minds by doing the same as always. On a weekly basis, we've assisted with editorial direction and fine-tuning the tone of voice to ensure the inspirational vibes in the texts.

Editorial support

You can't change people's minds by doing the same as always. On a weekly basis, we've assisted with editorial direction and fine-tuning the tone of voice to ensure the inspirational vibes in the texts.

Editorial support

You can't change people's minds by doing the same as always. On a weekly basis, we've assisted with editorial direction and fine-tuning the tone of voice to ensure the inspirational vibes in the texts.

Editorial support

You can't change people's minds by doing the same as always. On a weekly basis, we've assisted with editorial direction and fine-tuning the tone of voice to ensure the inspirational vibes in the texts.

Editorial support

You can't change people's minds by doing the same as always. On a weekly basis, we've assisted with editorial direction and fine-tuning the tone of voice to ensure the inspirational vibes in the texts.

What do the others do?